In this paper, we propose a new identification method for continuous-time Hammerstein systems. This method is based on the adaptive generalized rational orthonormal basis functions. In particular, we use the strategy in which poles of basis functions are selected one by one in terms of a criterion. By doing this, we not only take advantage of the variability of the generalized orthogonal basis functions, but also reduce the computational burden. The proposed algorithm is adaptive. Meanwhile, convergence analysis is performed with considering the sampling frequency, noise level, sampling length, and terms of basis functions. The obtained results guarantee the convergence of the whole Hammerstein system. Finally, a numerical example is presented to illustrate the usefulness of the proposed identification algorithm.