This entry explains a number of communication styles that diverge from those found in China, and which differ within Taiwan. Taiwanese speak a distinct form of Mandarin, called Taiwan Guoyu, and often code‐switch and speak Taiwanese. Within Taiwan, people in the south tend to speak more Taiwanese and may be seen as local or “tai,” while those in the north speak more Mandarin, and may use a more feminine and cute style of discourse. Taiwanese perceive themselves as living on a beautiful and small island that requires protection; they are a society that is multilingual and multicultural, open and welcoming of immigrants. Finally, many in Taiwan express admiration for Japan, and see the past Japanese colonial legacy positively.