Residential College | false |
Status | 已發表Published |
An Investigation of Gen-Y's Online Hotel Information Search: The Case of Hong Kong | |
Sun,Sunny1; Fong,Lawrence Hoc Nang2; Law,Rob1; Luk,Chris1 | |
2016-04-02 | |
Source Publication | Asia Pacific Journal of Tourism Research |
ABS Journal Level | 1 |
ISSN | 1094-1665 |
Volume | 21Issue:4Pages:443-456 |
Abstract | The Internet has made searching for hotel room information and making online reservations common practices among hotel guests. Despite constantly changing consumer behavior and widespread application of online hotel information sources, limited studies have been conducted to examine the online sources used frequently by customers and the related attributes of such sources. As such, drawing from an online questionnaire survey with 205 respondents, findings in this study indicate that there are no socio-demographic effects on future purchase intention of Generation (Gen) Y travelers. Moreover, websites of suppliers (e.g. official websites of hotels), travel intermediaries (e.g. Hotels.com), and social media (e.g. TripAdvisor) are the three major types of websites used by Gen Y hotel guests. Travel intermediary websites are often used to search for hotel information, whereas social media websites are used to make reservations. Based on these findings, implications for hotel managers are discussed. |
Keyword | Consumer Behavior Hotel Information Search Online Prediction Tracking |
DOI | 10.1080/10941665.2015.1062405 |
URL | View the original |
Indexed By | SSCI |
Language | 英語English |
WOS Research Area | Social Sciences - Other Topics |
WOS Subject | Hospitality, Leisure, Sport & Tourism |
WOS ID | WOS:000371905100005 |
Scopus ID | 2-s2.0-84960803143 |
Fulltext Access | |
Citation statistics | |
Document Type | Journal article |
Collection | Faculty of Business Administration ASIA-PACIFIC ACADEMY OF ECONOMICS AND MANAGEMENT DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT |
Corresponding Author | Fong,Lawrence Hoc Nang |
Affiliation | 1.School of Hotel & Tourism Management,The Hong Kong Polytechnic University,,Kowloon,Hong Kong 2.Faculty of Business Administration,University of Macau,,Taipa,Macao |
Corresponding Author Affilication | Faculty of Business Administration |
Recommended Citation GB/T 7714 | Sun,Sunny,Fong,Lawrence Hoc Nang,Law,Rob,et al. An Investigation of Gen-Y's Online Hotel Information Search: The Case of Hong Kong[J]. Asia Pacific Journal of Tourism Research, 2016, 21(4), 443-456. |
APA | Sun,Sunny., Fong,Lawrence Hoc Nang., Law,Rob., & Luk,Chris (2016). An Investigation of Gen-Y's Online Hotel Information Search: The Case of Hong Kong. Asia Pacific Journal of Tourism Research, 21(4), 443-456. |
MLA | Sun,Sunny,et al."An Investigation of Gen-Y's Online Hotel Information Search: The Case of Hong Kong".Asia Pacific Journal of Tourism Research 21.4(2016):443-456. |
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