Residential College | false |
Status | 已發表Published |
Understanding the Adoption of Chatbot: A Case Study of Siri | |
Hio Nam Io; Chang Boon Lee | |
2018-04 | |
Conference Name | The 2018 Future of Information and Communication Conference (FICC) |
Source Publication | Advances in Information and Communication Networks |
Pages | 632-643 |
Conference Date | 5-6 April 2018 |
Conference Place | Singapore |
Abstract | Due to a recent development in artificial intelligence (AI) and natural language processing, chatbots can understand the human language much better than before. E-commerce businesses are beginning to adopt chatbots in their operations, in areas, such as customer service, product inquiry and transaction refund, etc. However, there is still a lack of studies on users’ adoption of chatbots, and businesses are uncertain how to develop chatbots that will increase users’ adoption. The purpose of this study is to use sentiment analysis to understand the adoption of chatbots. This study used Siri-related comments posted on the social networking site Weibo during the period January 2017 to July 2017 to conduct the sentiment analysis. The results reveal that users generally had positive emotions with Siri and they used Siri mainly because they wanted to ‘come on to’ or ‘take liberties with’ the chatbot. In this study, we also compared Siri and Alime, which is a chatbot developed by Alibaba. This study then explored how the results of the sentiment analysis can be applied to the development of chatbots. |
Keyword | Chatbot Adoption Electronic Commerce Alime Sentiment Analysis Siri |
DOI | 10.1007/978-3-030-03402-3_44 |
URL | View the original |
Language | 英語English |
Scopus ID | 2-s2.0-85058505221 |
Fulltext Access | |
Citation statistics | |
Document Type | Conference paper |
Collection | DEPARTMENT OF ACCOUNTING AND INFORMATION MANAGEMENT |
Affiliation | Department of Accounting and Information Management, University of Macau, Macau, China |
First Author Affilication | University of Macau |
Recommended Citation GB/T 7714 | Hio Nam Io,Chang Boon Lee. Understanding the Adoption of Chatbot: A Case Study of Siri[C], 2018, 632-643. |
APA | Hio Nam Io., & Chang Boon Lee (2018). Understanding the Adoption of Chatbot: A Case Study of Siri. Advances in Information and Communication Networks, 632-643. |
Files in This Item: | There are no files associated with this item. |
Items in the repository are protected by copyright, with all rights reserved, unless otherwise indicated.
Edit Comment