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Factors Influencing Internet Health Information Seeking In India: An Application of the Comprehensive Model of Information Seeking
Jiang, Shaohai1; Basnyat, Iccha2; Liu, Piper Liping3
2021
Source PublicationInternational Journal of Communication
ISSN1932-8036
Volume15Pages:2047-2068
Abstract

With a basis of the comprehensive model of information seeking, a survey study was conducted in India that investigated the relationships among three categories of factors (demographics, health belief, and technology enabler) and three types of Internet health information seeking (IHIS) behaviors (preference for IHIS, diversity of IHIS, and discussing Internet health information with doctors). The results showed that being female was positively associated with preference for IHIS, and being young was associated with greater diversity of IHIS. In addition, three health belief factors (perceived susceptibility, perceived severity, and self-efficacy) had positive and significant relationships with diversity of IHIS. Finally, two technology enabler factors (skill in IHIS and Internet access) were positively associated with three information behaviors. However, the other technology enabler, trust in online health information, was positively related to preference for IHIS, but negatively associated with diversity of IHIS and discussing Internet health information with doctors.

KeywordDemographics Ehealth Health Belief India Internet Health Information Seeking Technology Enabler
URLView the original
Indexed BySSCI
Language英語English
WOS Research AreaCommunication
WOS SubjectCommunication
WOS IDWOS:000645928600122
PublisherUSC ANNENBERG PRESSUNIV SOUTHERN CALIFORNIA, KERCKHOFF HALL, 734 W ADAMS BLVD, MC7725, LOS ANGELES, CA 90089
Scopus ID2-s2.0-85108209659
Fulltext Access
Citation statistics
Document TypeJournal article
CollectionFaculty of Social Sciences
DEPARTMENT OF COMMUNICATION
Affiliation1.National University of Singapore, Singapore
2.James Madison University, United States
3.University of Macau, Macau, China
Recommended Citation
GB/T 7714
Jiang, Shaohai,Basnyat, Iccha,Liu, Piper Liping. Factors Influencing Internet Health Information Seeking In India: An Application of the Comprehensive Model of Information Seeking[J]. International Journal of Communication, 2021, 15, 2047-2068.
APA Jiang, Shaohai., Basnyat, Iccha., & Liu, Piper Liping (2021). Factors Influencing Internet Health Information Seeking In India: An Application of the Comprehensive Model of Information Seeking. International Journal of Communication, 15, 2047-2068.
MLA Jiang, Shaohai,et al."Factors Influencing Internet Health Information Seeking In India: An Application of the Comprehensive Model of Information Seeking".International Journal of Communication 15(2021):2047-2068.
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