UM

Browse/Search Results:  1-2 of 2 Help

Selected(0)Clear Items/Page:    Sort:
The memory-search frame effect: Impacts on consumers’ retrieval and evaluation of consumption experiences Journal article
Si, Kao, Dai, Xianchi. The memory-search frame effect: Impacts on consumers’ retrieval and evaluation of consumption experiences[J]. Marketing Letters, 2022, 33(1), 5-17.
Authors:  Si, Kao;  Dai, Xianchi
Adobe PDF | Favorite | TC[WOS]:3 TC[Scopus]:2  IF:2.5/3.7 | Submit date:2022/04/06
Age  Memory  Reference Frame  Temporal Distance  
Chinese migrant workers' adoption of urban consumer habits Journal article
Rongwei Chu, James M. Leonhardt, Matthew Tingchi Liu. Chinese migrant workers' adoption of urban consumer habits[J]. Marketing Letters, 2015, 26(1), 57-66.
Authors:  Rongwei Chu;  James M. Leonhardt;  Matthew Tingchi Liu
Adobe PDF | Favorite | TC[WOS]:19 TC[Scopus]:22  IF:2.5/3.7 | Submit date:2019/10/22
Migrant Workers  Habit Adoption  Subsistence  Bottom Of The Pyramid