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Critiquing Issues in Traditional Chinese Medicine through Online Advertising for Responsible Direct-to-Consumer Marketing Conference
Sydney, Australia, 会议类型: 國際會議International Conferences, 2024
Authors:  CHANG WEN YU ANGELA;  Schulz, PJ
Adobe PDF | Favorite |  | Submit date:2024/08/28
Traditional Chinese Medicine (Tcm), Online Advertising, Direct-to-consumer (Dtc) Marketing, Ethical Issues, Conceptual Framework, Responsible Marketing.  
How to Empower Generation Z for Better Health? A Cross-Generational Analysis of Health Information Seeking Behavior and Digital Health Literacy Conference proceedings
Authors:  Lu, QF;  Ho, Mary;  Jiao, W.;  Chang, A. 張文瑜;  Schulz, PJ.
Adobe PDF | Favorite |  | Submit date:2023/05/24
Health Information Seeking  Digital Health Literacy  Health Empowerment  Generation z