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LIU TING CHI [1]
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2022 [1]
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中文Chinese [1]
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Macao New Vision... [1]
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澳門老店的經營之道:傳統,轉型與創新 The way of operating a time-honored brand in Macau: Tradition, transformation and innovation
Journal article
劉丁己. 澳門老店的經營之道:傳統,轉型與創新 The way of operating a time-honored brand in Macau: Tradition, transformation and innovation[J]. Macao New Vision 澳門新視角, 2022, 31, 1-11.
Authors:
劉丁己
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Submit date:2022/11/25
澳門 老店 品牌文化 營銷觀念 重塑 轉型 創新