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Can product typicality enhance consumers’ attitudes toward goods from economically hostile countries
Conference paper
Tseng, T. , Balabanis, G. , Liu, T. C.. Can product typicality enhance consumers’ attitudes toward goods from economically hostile countries[C], 2017.
Authors:
Tseng, T.
;
Balabanis, G.
;
Liu, T. C.
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Submit date:2022/06/06
Economic animosity
implicit attitude
product typicality
Examining consumers' dual-attitudes toward products from a hostile country: May ethnic product typically make a difference
Conference paper
Tseng , T. , Balabanis , G., Liu, T. C.. Examining consumers' dual-attitudes toward products from a hostile country: May ethnic product typically make a difference[C], Oslo, Norway:European Marketing Academy, 2016.
Authors:
Tseng , T.
;
Balabanis , G.
;
Liu, T. C.
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Submit date:2022/06/06
Attitudes
hostile country
ethnic
animosity
The impact of consumer animosity on country-of-origin effect:Evidence from the political event of Chinese opposing Japans UN bid
Journal article
Meng, J, Meng, Y, Liu, T. C.. The impact of consumer animosity on country-of-origin effect:Evidence from the political event of Chinese opposing Japans UN bid[J]. Journal of Euromarketing, 2012, 219-227.
Authors:
Meng, J
;
Meng, Y
;
Liu, T. C.
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Submit date:2022/06/07
Country-of-origin effect
consumer animosity
political events
Japanese products
Understanding consumer animosity in an international crisis: nature, antecedents, and consequences
Journal article
Siew Meng Leong, Joseph A Cote, Swee Hoon Ang, Soo Jiuan Tan, Kwon Jung, Ah Keng Kau, Chanthika Pornpitakpan. Understanding consumer animosity in an international crisis: nature, antecedents, and consequences[J]. Journal of International Business Studies, 2008, 39(6), 996-1009.
Authors:
Siew Meng Leong
;
Joseph A Cote
;
Swee Hoon Ang
;
Soo Jiuan Tan
;
Kwon Jung
; et al.
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TC[WOS]:
111
TC[Scopus]:
122
IF:
8.6
/
12.3
|
Submit date:2018/10/30
Animosity
Asia
Crisis
International Marketing