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Why is the world not yet ready to use alternative fuel vehicles? Journal article
Ghadikolaei, Meisam Ahmadi, Wong, Pak Kin, Cheung, Chun Shun, Zhao, Jing, Ning, Zhi, Yung, Ka Fu, Wong, Hang Cheong, Gali, Nirmal Kumar. Why is the world not yet ready to use alternative fuel vehicles?[J]. Heliyon, 2021, 7(7), e07527.
Authors:  Ghadikolaei, Meisam Ahmadi;  Wong, Pak Kin;  Cheung, Chun Shun;  Zhao, Jing;  Ning, Zhi; et al.
Favorite | TC[WOS]:30 TC[Scopus]:36  IF:3.4/3.9 | Submit date：2021/12/08
Alternative Fuel And Vehicle Policy  Alternative Fuel Vehicles  Clean Fuels  Consumer Purchase Intention  Environmental Concern  Gasoline And Diesel Vehicles  
Factors influencing consumer responses to green advertising: Product typology, environmental concern, and culture Conference paper
Pornpitakpan, C., Yuan, Y.. Factors influencing consumer responses to green advertising: Product typology, environmental concern, and culture[C], 2018.
Authors:  Pornpitakpan, C.;  Yuan, Y.
Favorite |  | Submit date：2023/08/20
advertising  cultural framework  consumer behavior  product typology  environmental concern  brand commitment  
Effects of functional green advertising on self and others Journal article
Mo, Ziying, Liu, Matthew Tingchi, Liu, Yongdan. Effects of functional green advertising on self and others[J]. PSYCHOLOGY & MARKETING, 2018, 35(5), 368-382.
Authors:  Mo, Ziying;  Liu, Matthew Tingchi;  Liu, Yongdan
Adobe PDF | Favorite | TC[WOS]:56 TC[Scopus]:60  IF:8.9/7.9 | Submit date：2018/10/30
Consumer Environmental Concern  Green Advertising  Individualism-collectivism  Third-person Effect