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A Study on Consumer Repulsion：Evidence from China Conference paper
Bu, H., Liu, T. C., Ping, Y., Shi, G., Wang, Y.. A Study on Consumer Repulsion：Evidence from China[C], Chicago:The American Marketing Association, 2014.
Authors:  Bu, H.;  Liu, T. C.;  Ping, Y.;  Shi, G.;  Wang, Y.
Favorite |  | Submit date：2022/06/06
consumer repulsion  perceived risk  national identification  global communication  product ownership  word of mouth  
Perceived benefits, perceived risk, and trust: Influences on consumers' group buying behaviour Journal article
Tingchi Liu M., Brock J.L., Cheng Shi G., Chu R., Tseng T.-H.. Perceived benefits, perceived risk, and trust: Influences on consumers' group buying behaviour[J]. Asia Pacific Journal of Marketing and Logistics, 2013, 25(2), 225.
Authors:  Tingchi Liu M.;  Brock J.L.;  Cheng Shi G.;  Chu R.;  Tseng T.-H.
Adobe PDF | Favorite | TC[WOS]:112 TC[Scopus]:139  IF:3.9/4.6 | Submit date：2018/10/30
Attitude  China  Chinese Consumers  Consumer Behaviour  Electronic Commerce  Group Behaviour  Group Buying Behaviour  Online  Perceived Benefit  Perceived Risk  Purchase Intention  Trust To initiaTor  
The effects of risk-reducing strategies on consumer perceived risk and on purchase likelihood: A modelling approach Journal article
Yeung R., Yee W., Morris J.. The effects of risk-reducing strategies on consumer perceived risk and on purchase likelihood: A modelling approach[J]. British Food Journal, 2010, 112(3), 306.
Authors:  Yeung R.;  Yee W.;  Morris J.
Favorite | TC[WOS]:51 TC[Scopus]:64 | Submit date：2018/10/30
Brands  Consumer Risk  Food Safety  Quality Assurance