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The effect of online social reviews on hotel booking intention: The role of reader-reviewer similarity Journal article
Chan, I. C. C., Lam, L. W., Chow, W. C., Fong, L. H. N., Law, R.. The effect of online social reviews on hotel booking intention: The role of reader-reviewer similarity[J]. International Journal of Hospitality Management, 2017, 54-65.
Authors:  Chan, I. C. C.;  Lam, L. W.;  Chow, W. C.;  Fong, L. H. N.;  Law, R.
Favorite |   IF:9.9/10.3 | Submit date：2022/06/08
Review valence  Booking intention  Homophily theory  Demographic and preference similarity  
The effect of online reviews on hotel booking intention: The role of reader-reviewer similarity Journal article
Irene Cheng Chu Chan, Long W. Lam, Cheris W.C. Chow, Lawrence Hoc Nang Fong, Rob Law. The effect of online reviews on hotel booking intention: The role of reader-reviewer similarity[J]. International Journal of Hospitality Management, 2017, 66, 54-65.
Authors:  Irene Cheng Chu Chan;  Long W. Lam;  Cheris W.C. Chow;  Lawrence Hoc Nang Fong;  Rob Law
Favorite | TC[WOS]:107 TC[Scopus]:119  IF:9.9/10.3 | Submit date：2019/08/01
Review Valence  Booking Intention  Homophily Theory  Demographic And Preference Similarity