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Video-Induced Visit to a Destination: The Psychological Mechanism and the Role of Video Sharing Sources Journal article
Wang, Erin Yirun, Luo, Sara Yushan, Fong, Lawrence Hoc Nang, Law, Rob. Video-Induced Visit to a Destination: The Psychological Mechanism and the Role of Video Sharing Sources[J]. Journal of Smart Tourism, 2021, 1(3), 7-16.
Authors:  Wang, Erin Yirun;  Luo, Sara Yushan;  Fong, Lawrence Hoc Nang;  Law, Rob
Favorite |  | Submit date:2022/06/23
Destination Image  Destination Marketing  Persuasive Intent  Social Media  Tie Strength  Video Promotion  
Traveling to your match? Assessing the predictive potential of Plog’s travel personality in destination marketing Journal article
Kim, Hany, Yilmaz, Semih, Choe, Yeongbae. Traveling to your match? Assessing the predictive potential of Plog’s travel personality in destination marketing[J]. Journal of Travel and Tourism Marketing, 2019, 36(9), 1025-1036.
Authors:  Kim, Hany;  Yilmaz, Semih;  Choe, Yeongbae
Favorite | TC[WOS]:20 TC[Scopus]:21  IF:8.2/8.5 | Submit date:2022/05/17
Destination Promotion  Personality-driven Marketing  Plog’s Travel Personality  Psychocentric-allocentric  Self-congruity  
Traveling to your match? Assessing the predictive potential of Plog's travel personality in destination marketing Journal article
Hany Kim, Semih Yilmaz, Yeongbae Choe. Traveling to your match? Assessing the predictive potential of Plog's travel personality in destination marketing[J]. JOURNAL OF TRAVEL & TOURISM MARKETING, 2019, 36(9), 1025–1036.
Authors:  Hany Kim;  Semih Yilmaz;  Yeongbae Choe
Favorite | TC[WOS]:20 TC[Scopus]:21  IF:8.2/8.5 | Submit date:2020/07/16
Psychocentric-allocentric  Destination Promotion  Personality-driven Marketing  Plog’s Travelpersonality  Selfcongruity