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Destination-selection attributes for international association meetings: A mixed-methods study Journal article
Deokhyun Jo, Hyo-Yeun Park, Yeongbae Choe, Dae-Kwan Kim. Destination-selection attributes for international association meetings: A mixed-methods study[J]. Journal of Destination Marketing & Management, 2019, 13, 61-72.
Authors:  Deokhyun Jo;  Hyo-Yeun Park;  Yeongbae Choe;  Dae-Kwan Kim
Favorite | TC[WOS]:13 TC[Scopus]:17  IF:8.9/8.3 | Submit date：2019/08/02
International Association  Destination Selection  Selection Attributes  Buying Center  Cvbs  Meetings And Conventions  
Influencing Chinese travel decisions: The impact of celebrity endorsement advertising on the Chinese traveler to Macao Journal article
Glenn McCartney, Jose Ferreira Pinto. Influencing Chinese travel decisions: The impact of celebrity endorsement advertising on the Chinese traveler to Macao[J]. Journal of Vacation Marketing, 2014, 20(3), 253-266.
Authors:  Glenn McCartney;  Jose Ferreira Pinto
Favorite | TC[WOS]:23 TC[Scopus]:29  IF:4.5/4.5 | Submit date：2019/09/12
Celebrity Endorsement  Chinese Outbound Travel  Co-branding  Destination Selection  Social Media