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2024 [1]
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Tourism Review [1]
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What motivates international tourists’ positive word-of-mouth? The effect of individualist and collectivist cultural orientations
Journal article
Zhong, Lina, Zhu, Mengyao, Li, Xiaonan, Morrison, Alastair M., Camilleri, Mark Anthony. What motivates international tourists’ positive word-of-mouth? The effect of individualist and collectivist cultural orientations[J]. Tourism Review, 2024.
Authors:
Zhong, Lina
;
Zhu, Mengyao
;
Li, Xiaonan
;
Morrison, Alastair M.
;
Camilleri, Mark Anthony
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TC[WOS]:
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IF:
7.3
/
7.2
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Submit date：2024/05/16
Electronic Word-of-mouth (Ewom)
Erg Theory
Incentives
Individualism-collectivism
Positive Word-of-mouth (Pwom)
Word-of-mouth (Wom)
