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LIU XIAOMING [2]
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How Customer Experience Affects the Customer-Based Brand Equity for Tourism Destinations
Journal article
Yang,Yan, Liu,Xiaoming, Li,Jun. How Customer Experience Affects the Customer-Based Brand Equity for Tourism Destinations[J]. Journal of Travel and Tourism Marketing, 2015, 32, S97-S113.
Authors:
Yang,Yan
;
Liu,Xiaoming
;
Li,Jun
Favorite
|
TC[WOS]:
53
TC[Scopus]:
67
|
Submit date：2019/08/15
Customer ExperienCe (Ce)
Customer-based Brand Equity For Tourism Destination (Cbbetd)
Mainland Chinese Outbound Tourists
Service Performance
Word-of-mouth (Wom)
How does perceived value affect travelers’ satisfaction and loyalty
Journal article
Yan Yang, Xiaoming Liu, Fengjie Jing, Jun Li. How does perceived value affect travelers’ satisfaction and loyalty[J]. SOCIAL BEHAVIOR AND PERSONALITY, 2014, 42(10), 1733-1744.
Authors:
Yan Yang
;
Xiaoming Liu
;
Fengjie Jing
;
Jun Li
Favorite
|
TC[WOS]:
17
TC[Scopus]:
26
IF:
1.0
/
1.5
|
Submit date：2019/10/17
Perceived Value
Quality Value
Emotional Value
Price Value
Mainland Chinese Outbound Tourists
Experiential Value
