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Faculties & Institutes
Faculty of Busin... [2]
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LIU TING CHI [2]
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Journal article [2]
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2017 [2]
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英語English [2]
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JOURNAL OF RETAI... [1]
Journal of Retai... [1]
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"First in first out" or "last in first out": Presentation of information order on evaluation of utilitarian products
Journal article
Liu, Matthew Tingchi, Phau, Ian, Teah, Min. "First in first out" or "last in first out": Presentation of information order on evaluation of utilitarian products[J]. JOURNAL OF RETAILING AND CONSUMER SERVICES, 2017, 36, 148-155.
Authors:
Liu, Matthew Tingchi
;
Phau, Ian
;
Teah, Min
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TC[WOS]:
14
TC[Scopus]:
14
IF:
11.0
/
11.2
|
Submit date:2018/10/30
Information Order Effect
Assimilation Effect
Contrast Effect
Utilitarian Product
Product Evaluation
'First in first out' or 'Last in first out': Presentation of information order on evaluation of utilitarian products
Journal article
Liu, T. C., Phau, I., Teah, M.. 'First in first out' or 'Last in first out': Presentation of information order on evaluation of utilitarian products[J]. Journal of Retailing and Consumer Services, 2017, 148-155.
Authors:
Liu, T. C.
;
Phau, I.
;
Teah, M.
Favorite
|
TC[WOS]:
14
TC[Scopus]:
14
IF:
11.0
/
11.2
|
Submit date:2022/06/07
Information Order Effect
Assimilation Effect
Contrast Effect
Utilitarian Product
Product Evaluation