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CHANTHIKA PORNPI... [1]
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2013 [1]
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Australasian Mar... [1]
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The Effect of Culture and Salespersons’ Retail Service Quality on Impulse Buying
Journal article
Pornpitakpan, C., Han, J. H.. The Effect of Culture and Salespersons’ Retail Service Quality on Impulse Buying[J]. Australasian Marketing Journal, 2013, 85-93.
Authors:
Pornpitakpan, C.
;
Han, J. H.
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TC[WOS]:
28
TC[Scopus]:
31
IF:
4.0
/
6.2
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Submit date：2023/08/20
Cross-cultural Experiments
Cultural Dimensions
Singapore
United States Of America
Service Quality
Impulse Buying
Customer Relationship Management
Salesperson–customer Interaction
