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Short video marketing in tourism: Telepresence, celebrity attachment, and travel intention Journal article
Zhu, Chris, Fong, Lawrence Hoc Nang, Li, Xi, Buhalis, Dimitrios, Chen, Hong. Short video marketing in tourism: Telepresence, celebrity attachment, and travel intention[J]. International Journal of Tourism Research, 2023, 26(1), e2599.
Authors:  Zhu, Chris;  Fong, Lawrence Hoc Nang;  Li, Xi;  Buhalis, Dimitrios;  Chen, Hong
Favorite | TC[WOS]:3 TC[Scopus]:6  IF:4.1/4.7 | Submit date：2024/02/22
Celebrity Attachment  Destination Marketing  Existential Authenticity  Telepresence Theory  Tiktok