| Residential College | false |
| Status | 已發表Published |
| When does corporate social responsibility drive customer participation? | |
Li, Junhua ; Chow, Cheris Wing Chi ; Loi, Raymond; Fong, Lawrence Hoc Nang
| |
| 2024-05 | |
| Conference Name | The 53rd Annual Conferenec of the European Marketing Academy |
| Source Publication | The 53rd Annual Conferenec of the European Marketing Academy
 |
| Conference Date | 28-31 May, 2024 |
| Conference Place | Bucharest |
| Country | Romania |
| Document Type | Conference paper |
| Collection | DEPARTMENT OF MANAGEMENT AND MARKETING DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT |
| Corresponding Author | Li, Junhua |
| Affiliation | University of Macau |
| First Author Affilication | University of Macau |
| Corresponding Author Affilication | University of Macau |
| Recommended Citation GB/T 7714 | Li, Junhua,Chow, Cheris Wing Chi,Loi, Raymond,et al. When does corporate social responsibility drive customer participation?[C], 2024. |
| APA | Li, Junhua., Chow, Cheris Wing Chi., Loi, Raymond., & Fong, Lawrence Hoc Nang (2024). When does corporate social responsibility drive customer participation?. The 53rd Annual Conferenec of the European Marketing Academy. |
| Files in This Item: | There are no files associated with this item. | |||||
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