English | 繁體

Search in the results

UM

Browse/Search Results:  1-4 of 4 Help

Selected(0)Clear Items/Page:    Sort:
Limited-Quantity Scarcity Messages for Luxury Brands: Consider Customers in Cognitive and Emotional Consumption: An Abstract Conference paper
Ting-hsiang Tseng, George Balabanis, Matthew Tingchi Liu, Hsiu Ying Huang. Limited-Quantity Scarcity Messages for Luxury Brands: Consider Customers in Cognitive and Emotional Consumption: An Abstract[C], US:Academy of Marketing Science, 2019, 191-192.
Authors:  Ting-hsiang Tseng;  George Balabanis;  Matthew Tingchi Liu;  Hsiu Ying Huang
Favorite | TC[Scopus]:0 | Submit date：2022/05/23
Chinese Consumers; Online Group Buying Behaviour Model Conference paper
Liu, T. C., Brock, J., Shi, G., Chu, R.. Chinese Consumers; Online Group Buying Behaviour Model[C]:Academy of Marketing Science, 2011.
Authors:  Liu, T. C.;  Brock, J.;  Shi, G.;  Chu, R.
Favorite |  | Submit date：2022/06/06
The Consumers Online Group Buying Influential Factor Model Conference paper
Liu, T. C., Brock, J., Shi, G.. The Consumers Online Group Buying Influential Factor Model[C]:Academy of Marketing Science, 2011.
Authors:  Liu, T. C.;  Brock, J.;  Shi, G.
Favorite |  | Submit date：2022/06/06
HOW DOES GUANXI AFFECT FIRM CAPABILITIES? TYPOLOGY AND BOUNDARY CONDITIONS Conference paper
Chen, X. Y., Wu, J.. HOW DOES GUANXI AFFECT FIRM CAPABILITIES? TYPOLOGY AND BOUNDARY CONDITIONS[C], Cologne, Germany:Academy of Marketing Science, 2010.
Authors:  Chen, X. Y.;  Wu, J.
Favorite |  | Submit date：2022/08/29
Guanxi  Firm capabilities  Technological turbulence  Social capital theory  China