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The Mapping between Business E-marketing mix and Internet Consumers’ Decision-Making Styles in E-Commerce Conference paper
K. M., Sam, C. R., Chatwin. The Mapping between Business E-marketing mix and Internet Consumers’ Decision-Making Styles in E-Commerce[C], 2005, 411 – 418.
Authors:  K. M., Sam;  C. R., Chatwin
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Consumer Psychological Factors  Internet Marketing  E-marketing Mix