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SAM KIN MENG [1]
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2019 [1]
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UNDERSTANDING WECHAT USERS’ MOTIVATIONS, ATTITUDES AND INTENTION OF READING PROMOTIONAL MATERIAL
Journal article
KIN MENG SAM, CHRIS CHATWIN. UNDERSTANDING WECHAT USERS’ MOTIVATIONS, ATTITUDES AND INTENTION OF READING PROMOTIONAL MATERIAL[J]. Journal of Information Technology Management, 2019, 30(1), 25 – 37.
Authors:
KIN MENG SAM
;
CHRIS CHATWIN
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Submit date:2019/12/03
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