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Online movie ratings: A cross-cultural, emerging Asian markets perspective Journal article
Hean Tat Keh, Wenbo Ji, Xia Wang, Joseph A. Sy-Changco, Ramendra Singh. Online movie ratings: A cross-cultural, emerging Asian markets perspective[J]. International Marketing Review, 2015, 32(3-4), 366-388.
Authors:  Hean Tat Keh;  Wenbo Ji;  Xia Wang;  Joseph A. Sy-Changco;  Ramendra Singh
Favorite | TC[WOS]:15 TC[Scopus]:21  IF:4.8/5.2 | Submit date：2019/08/02
Consumer Behaviour  Cross-cultural Experiments  Cross-cultural Studies  Cultural Values  Emerging Markets  Movie Consumption  Online Ratings  Service Industries  
When should service firms provide free experience service? Journal article
Wenhui Zhou, Zhaotong Lian, Jinbiao Wu. When should service firms provide free experience service?[J]. European Journal of Operational Research, 2014, 234(3), 830-838.
Authors:  Wenhui Zhou;  Zhaotong Lian;  Jinbiao Wu
Favorite | TC[WOS]:9 TC[Scopus]:14  IF:6.0/5.9 | Submit date：2019/08/01
Delay-sensitive  Experience Service  Or In Service Industries  Queueing  Revenue Management