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Examining consumers' dual-attitudes toward products from a hostile country: May ethnic product typically make a difference Conference paper
Tseng , T. , Balabanis , G., Liu, T. C.. Examining consumers' dual-attitudes toward products from a hostile country: May ethnic product typically make a difference[C], Oslo, Norway:European Marketing Academy, 2016.
Authors:  Tseng , T. ;  Balabanis , G.;  Liu, T. C.
Favorite |  | Submit date:2022/06/06
Attitudes  hostile country  ethnic  animosity