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Using cuteness cues to intensify the power of message framing in promoting pro-environmental behavior
Lei, I Teng; Huang, Huiling; Yang, Fiona Xi
2023-10
Size of Audience1000
Type of SpeakerStand-up presentation speaker
Conference Date19-22, October, 2023
Conference PlaceAnhui Normal University, Anhui, China.
Document TypePresentation
CollectionFaculty of Business Administration
DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT
Corresponding AuthorHuang, Huiling
AffiliationDepartment of Integrated Resort and Tourism Management, University of Macau, Macau, China
First Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Lei, I Teng,Huang, Huiling,Yang, Fiona Xi. Using cuteness cues to intensify the power of message framing in promoting pro-environmental behavior, 19-22, October, 2023.
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