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The Effect of Salespersons’ Retail Service Quality and Consumers’ Mood on Impulse Buying Journal article
Pornpitakpan, C., Yuan, Y., Han, J. H.. The Effect of Salespersons’ Retail Service Quality and Consumers’ Mood on Impulse Buying[J]. Australasian Marketing Journal, 2017, 2-11.
Authors:  Pornpitakpan, C.;  Yuan, Y.;  Han, J. H.
Favorite | TC[WOS]:27 TC[Scopus]:36  IF:4.0/6.2 | Submit date：2023/08/20
: Impulse Buying  Purchase Intentions  Store-revisit Intentions  Salesperson’s Retail Service Quality  Mood  Mediation Test  Singapore  
The effect of salespersons’ retail service quality and consumers’ mood on impulse buying Journal article
Chanthika Pornpitakpan, Yizhou Yuan, Jie Hui Han. The effect of salespersons’ retail service quality and consumers’ mood on impulse buying[J]. AUSTRALASIAN MARKETING JOURNAL, 2017, 25(1), 2-11.
Authors:  Chanthika Pornpitakpan;  Yizhou Yuan;  Jie Hui Han
Favorite | TC[WOS]:27 TC[Scopus]:36  IF:4.0/6.2 | Submit date：2020/07/16
Impulse Buying  Salesperson’s Retail Service Quality  Mood  Mediation Test  Purchase Intentions  Store-revisit Intentions  
Market Signals: Website Investment and Physical Store Existence Journal article
Wang, X., Chow, W. C., Yang, Z., Lai, Y. M. . Market Signals: Website Investment and Physical Store Existence[J]. Asia Pacific Journal of Marketing and Logistics, 2013, 94-113.
Authors:  Wang, X.;  Chow, W. C.;  Yang, Z.;  Lai, Y. M.
Favorite |   IF:3.9/4.6 | Submit date：2022/08/21
Website investment  Physical store existence  Reputational beliefs  Ability belief  Truthfulness belief  Personality  Online purchase intentions  
A two-path model on the effects of positivity and empathy reflected by online reviews: a choice mechanism perspective Journal article
Xuehua Wang, Cheris W.C. Chow, Zhilin Yang. A two-path model on the effects of positivity and empathy reflected by online reviews: a choice mechanism perspective[J]. International Journal of Internet Marketing and Advertising, 2012, 7(3), 260-277.
Authors:  Xuehua Wang;  Cheris W.C. Chow;  Zhilin Yang
Favorite | TC[Scopus]:9  IF:1.3/0 | Submit date：2019/11/01
Cognitive Processes  Purchase Intentions  Positivity  Virtual Reviews  Choice Mechanisms  Cognitive Processing  Normative Processing  Searcher Problems  Decision Making  Two-path Models  Psychological Mechanisms  Psychology  Theoretical Implications  Managerial Implications  Online Shopping  Virtual Shopping  E-shopping  Electronic Shopping  Internet Marketing  Advertising  World Wide Web  Normative Processes  Affective Processes  Online Product Reviews  Empathy