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Human baristas and robot baristas: How does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty? Journal article
Hwang, J.S, Choe, J.Y.J, Kim, H.M, Kim, J.J. Human baristas and robot baristas: How does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty?[J]. International Journal of Hospitality Management, 2021.
Authors:  Hwang, J.S;  Choe, J.Y.J;  Kim, H.M;  Kim, J.J
Favorite |   IF:9.9/10.3 | Submit date：2022/08/27
Robot baristas  Brand experience  Brand satisfaction  Brand attachment  Brand loyalty  
Innovative marketing strategies for the successful construction of drone food delivery services: Merging TAM with TPB Journal article
Choe, J.Y.J, Kim, J.J, Hwang, J.S. Innovative marketing strategies for the successful construction of drone food delivery services: Merging TAM with TPB[J]. Journal of Travel & Tourism Marketing, 2021, 16-30.
Authors:  Choe, J.Y.J;  Kim, J.J;  Hwang, J.S
Favorite |  | Submit date：2022/08/27
Drone food delivery services  technology acceptance model  theory of planned behavior  product innovativeness  
Application of consumer innovativeness to the context of robotic restaurants Journal article
Kim, J.J, Choe, J.Y.J, Hwang, J.S. Application of consumer innovativeness to the context of robotic restaurants[J]. International Journal of Contemporary Hospitality Management, 2020, 224-242.
Authors:  Kim, J.J;  Choe, J.Y.J;  Hwang, J.S
Favorite |   IF:9.1/8.9 | Submit date：2022/08/27
Behavioral intentions  Consumer innovativeness  Overall image  Desire  Robotic restaurants  
Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control Journal article
Hwang, J.S, Choe, J.Y.J, Kim, J.J. Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control[J]. Journal of Hospitality and Tourism Management, 2020, 48-57.
Authors:  Hwang, J.S;  Choe, J.Y.J;  Kim, J.J
Favorite |   IF:7.6/8.3 | Submit date：2022/08/27
Edible insect restaurant  Internal environmental locus of control  Image  Intentions to use  Word-of-mouth intentions  Willingness to pay more  
The Role of Eco-Friendly Edible Insect Restaurants in the Field of Sustainable Tourism Journal article
Hwang, J.S, Kim, H.J, Choe, J.Y.J. The Role of Eco-Friendly Edible Insect Restaurants in the Field of Sustainable Tourism[J]. Environmental Research and Public Health, 2020, 17(11).
Authors:  Hwang, J.S;  Kim, H.J;  Choe, J.Y.J
Favorite | TC[WOS]:9 TC[Scopus]:13 | Submit date：2022/08/27
Edible Insect Restaurants  Eco-friendly  Green Image  Behavioral Intentions  Attitude  Desire  
Exploration of the successful glocalization of ethnic food: A case of Korean food. Journal article
Hwang, J.S, Kim, S.S, Choe, J.Y.J, Chung, C.H. Exploration of the successful glocalization of ethnic food: A case of Korean food.[J]. International Journal of Contemporary Hospitality Management, 2018, 3656-3676.
Authors:  Hwang, J.S;  Kim, S.S;  Choe, J.Y.J;  Chung, C.H
Favorite |   IF:9.1/8.9 | Submit date：2022/08/27
glocalization  ethnic  food  Korean